Free Google Business Profile Audit Tool — GMB & Local SEO Audit
Your Google Business Profile powers Google Search, Google Maps, AI Overviews, Gemini, ChatGPT and more. Run a free local SEO audit in 60 seconds — see your local SEO score, the revenue opportunity in your local market, who your top competitors are, how visible you are on AI platforms, and exactly what to fix.
What Your Free Local SEO Audit Includes
Your Business Profile Optimization Score & What To Fix
You get a 0–100% score showing how well your profile is set up to rank online plus a clear Pass/Fail card for each of the 10 key GBP factors Google weighs most.
- Business description keyword optimization
- Review frequency & Google rating
- Review reply rate
- Number of images uploaded
- Post frequency & post keyword optimization
- Services list & service descriptions
- Service area setup
Your Local Market Revenue Opportunity
Your audit estimates the total monthly revenue being spent on businesses in your category and location, based on local search volume and average customer value. An actual dollar estimate that shows what's at stake.
- Your estimated monthly local search volume
- Estimated average customer value in your market
- Estimated total amount spent with your competitors
Your Top 3 Competitors on Google Maps
See the 3 businesses currently outranking you in the Google Local Pack — their name, address, star rating, review count, and location on a map. Knowing who you're up against is the first step to overtaking them.
- Name and address of each top-ranked Google competitor
- Their star rating and total review count
- Better understand what local searchers see
AI Visibility Check Across All Major LLMs
Your audit searches for your business across 6 major AI platforms and shows whether you're being recommended when someone asks for the best business in your category and city. A stronger GBP & website is the path to showing up in these results.
- Checked across ChatGPT, Claude, Gemini, Grok, Llama & Perplexity
- Searched using your actual business category and location
- Clear Found / Not Found result for each platform
Keyword Ranking Heatmaps (GMB Rank Tracker)
For each keyword you select, you get a geographic heatmap showing where you currently rank on Google Maps across your service area — not just at your address, but across every neighborhood you should be winning customers from.
- One heatmap per keyword you choose to audit
- Your average ranking across the entire geographic grid
- Multiplier showing how much more business ranking #1 would bring
- Visual map overlay of your exact area
AI-Written Summary & Optimization Suggestions
Lead Gen, our AI, writes a plain-English summary of everything found on your profile — what's costing you rankings, and exactly what to do about it. You also get specific content suggestions so you can start fixing things immediately.
- Personalized plain-English audit summary
- Specific fixes prioritized by ranking impact
- Guidance on services to add and how to describe them
Get Your Complete Free Local SEO Audit Right Now
Sign In with Google
Log in with the Google account that manages your Business Profile. Secure OAuth - we never see your password.
Choose Your Keywords
Select the search terms you want to rank for. Our tool suggests the most relevant ones for your business type and city.
Get Your Full Report
Your score, audit results, revenue opportunity, competitor overview, AI visibility, and more - instantly available.
Meet Lead Gen, the all-in-one AI marketing assistant that gets local customers.
Knowing what’s holding your online presence back is one thing, but actually fixing all the issues and performing SEO optimized work ongoing is another, which is why we developed “Lead Gen”, our all-in-one AI marketing agent for SMBs who want more customers from their local areas.
Google Maps
Auto-optimizes profile, posts, & rank signals.
AI Overviews
Formats data so Gemini & Google recommend you.
ChatGPT & LLMs
Indexes and verifies business across AI models.
Stop Giving Your Customers and Revenue to Competitors
In 60 seconds you'll see your optimization score, local revenue opportunity, top competitors, AI platform visibility, and a prioritized plan to fix it - completely free.
GBP Optimization Score Revenue Opportunity Keyword Heatmaps Top 3 Competitors AI Visibility Check
Seriously, no credit card is required!
Company
Northshore AI Solutions
Helping local businesses capture more leads using AI automation and smart marketing systems.
Contact
Email: [email protected]
Phone: 847-942-3269
Address: 790 Estate Drive, Suite 201, Deerfield, IL 60015
Copyright © 2026 Northshore AI Lead Generation · All Rights Reserved